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Denim fabrics with LYCRA® SHAPING technology, The Science of Shaping™, combine figure-flattering shaping performance with exquisite comfort and freedom of movement. They provide the right amount of sculpting force without constriction, giving an attractive “free to move” definition to curves. Now women don’t have to choose between looking great or feeling comfortable in jeans — they can have it all.

Denim fabrics with LYCRA® SHAPING technology feature a high-level of stretch and recovery with low normalized hysteresis. They are tested

against quality standards that are based on scientifically determined metrics that characterize both shaping performance and comfort. Denims with LYCRA® SHAPING technology help to smooth a woman’s curves and enhance her figure, and they qualify for the LYCRA® BEAUTY brand.